Cheap Cigarettes and history of Cigarettes

Cigarettes have existed in the history of mankind since the historical days.
The first cigarette that rolls up with tobacco happened when Christopher Columbus' people met the red Indians on Cuba in 1942.
The word tobacco originated from Indians' words: tobago and tobacca.
Tobacco is related to garden vegetables, flowers, weeds, and poisonous herbs such as potatoes, tomatoes, eggplant, petunias, jimson wood, ground cherries, and nightshade.
Originally, Native Americans in the eastern United States grew Nicotiana rustica, which was the first form of tobacco introduced in England and Portugal.
N. Tabacam, first introduced to the Spanish, was obtained from Mexico and South America.
It has been the preferred tobacco since settlers in Jamestown, Virginia, began growing it,

Why Do We Smoke? from The Psychology of Everyday Living by Ernest Dichter 1947
Cheap Smoke

None of the much flaunted appeals of cigarette advertisers, such as superior taste and mildness, induces us to become smokers or to choose one brand in preference to another. Despite the emphasis put on such qualities by advertisers, they are minor considerations. This is one of the first facts we discovered when we asked several hundred people, from all walks of life, why they liked to smoke Cigarettes. Smoking is as much a psychological pleasure as it is a physiological satisfaction. As one of our respondents explained: "It is not the taste that counts. It's that sense of satisfaction you get from a cigarette that you can't get from anything else."

Smoking is Fun

What is the nature of this psychological pleasure? It can be traced to the universal desire for self-expression. None of us ever completely outgrows his childhood. We are constantly hunting for the carefree enjoyment we knew as children. As we grew older, we had to subordinate our pleasures to work and to the necessity for unceasing effort. Smoking, for many of us, then, became a substitute for our early habit of following the whims of the moment; it becomes a legitimate excuse for interrupting work and snatching a moment of pleasure. "You sometimes get tired of working intensely," said an accountant whom we interviewed, "and if you sit back for the length of a cigarette, you feel much fresher afterwards. It's a peculiar thing, but I wouldn't think of just sitting back without a cigarette. I guess a cigarette somehow gives me a good excuse."

"I Blow My Troubles Away"
In times of high tension, Cigarettes provide relief, as indicated by the following typical comments of one of our respondents: "When I have a problem, and it comes back and back, warningly saying, 'Well, what are you going to do about this?' a cigarette almost acts like a consolation. Somehow it relieves the pressure on my chest. The feeling of relief is almost like what you feel in your chest after you have cried because something has hurt you very much. Relaxing is not the right kind of word for that feeling. It is like having been in a stuffy room for a long time and at last getting out for a deep breath of air." That man's explanation comes very close to stating the scientific reason why smoking brings relief. Worry, anxiety, depress us not only psychologically but also physiologically. When a person feels depressed, the rhythm of his breathing becomes upset. A short and shallow breath creates a heavy feeling in the chest. Smoking may relieve mental depression by forcing a rhythmic expansion of the breast and thus restoring the normal pace of breathing. The "weight on the chest" is removed. This connection between smoking and respiration accounts for the common expression, "Smoking helps us to let off steam." When we are enraged, we breathe heavily. Smoking makes us breath more steadily, and thus calms us down. Cigarette Taste Has to Be Acquired Most people like the smell of tobacco but dislike the taste of a cigarette. Frequently we were reminded that "a cigarette never tastes as good as it smells. One usually very much dislikes his first cigarette. Taste for Cigarettes must be acquired slowly. And whenever a smoker tries out a new brand, with a lightly different taste, he finds that he has to repeat this process of becoming accustomed to the taste. Often smokers who say they do not like the taste of certain brands really mean that they are not accustomed to it. Few advertisers of Cigarettes realize that it takes time for a smoker to change his taste habits. No matter how pleasant the taste qualities of a brand may seem to be, at first the unaccustomed taste will be disliked. One of our respondents made the following interesting comment on this point: "I went to Bulgaria once and was forced to smoke Bulgarian Cigarettes. I tried one brand after another till I had gone through five brands. Finally, the sixth brand seemed to be perfect. I discovered much later that any of the other brands might have become my preferred brand if only I had tried it in the sixth place. It just took me that long to learn to appreciate Bulgarian tobacco." How Many a Day? Despite all the millions spent on comparing the potentially harmful effects of different brands of Cigarettes, our respondents seemed very little concerned about this matter. But all of them, even those who do not smoke excessively, worry abbout the quantities they smoke. Scientific and medical studies on the physiological effects of smoking provide a confused picture: Some conclude that smoking is harmful; others deny it. This same confusion prevails among smokers themselves. Nevertheless, all of them worry about smoking too many Cigarettes, as shown by the fact that nearly everyone has tried, at one time or another, to "cut down on" smoking. "I'll tell you something I do," one smoker confided. "I give up smoking Cigarettes every year for one month, and I say to myself that I'll prove to myself I can still do without them." Periodic abstemiousness of this kind indicates an underlying feeling of guilt. Such individuals really think that constant smoking is not only harmful, but also a bit immoral. Efforts to reduce the amount of smoking signify a willingness to sacrifice pleasure in order to assuage their feeling of guilt. The mind has a powerful influence on the body, and may produce symptoms of physical illness. Guilt feelings may cause harmful physical effects not at all caused by the Cigarettes used, which may be extremely mild. Such guilt feelings alone may be the real cause of the injurious consequences. The First Cigarette Much of this guilt feeling can be traed directly to one's first cigarette, which the older generation remember as a forbidden and sinful thing. Their fathers considered the habit an educational problem, whereas many parents nowadays have adopted a "modern" attitude toward smoking. Here is what one such father said: "I told my son I thought he was a little young... He is seventeen. It might not do him any harm to wait another year or two. Then I remembered my own first cigarette and what awful stuff I had to smoke in secret. In a way, my son is lucky to be able to start with a good cigarette without running the danger of ruining his health. I gave him a pack of the brand I smoke." Most of us remember vividly the first cigarette we smoked. "I certainly remember my first cigarette," said one of our respondents. "We were a bunch of boys on our way to a football game. I had trouble lighting my cigarette, and at that moment a man passed by and yelled at me: 'Throw that cigarette away, you rascal!' I was so shocked and frightened that I obeyed his command without hesitation. But only a few minutes later, I lighted another one just to demonstrate to myself that I was not afraid. "No, Thanks, I'll Smoke My Own" This is the reply of most smokers when they are offered a brand different from their own. Brand loyalty among smokers is strong and persistent. Individuals smoke one brand consistently, so that they become identified with it. A guest who discovers that his host smokes the same brand considers this a personal flattery. If a young lady changes to the brand of an admirer, he understands that he has surely made an impression. Here is the experience of one young man, and his interpretation of it: "I was very fond of a girl. She was giving a farewell party before leaving the country. I didn't have any idea how I stood in her affection. The only clue was that at her party she had my brand of Cigarettes. I always felt that that was in deference to me." "My brand" has a special significance, as if it were a part of the smoker's credo and personality. A Package of Pleasure A new pack of Cigarettes gives one a pleasant feeling. A full, firm pack in the hand signifies that one is provided for, and gives satisfaction, whereas an almost empty pack creates a feeling of want and gives a decidely unpleasant impression. The empty pack gives us a feeling of real frustration and deprivation. During the seventeenth century, religious leaders and statesmen in many countries condemned the use of tobacco. Smokers were excommunicated by the Church and some of them were actually condemned to death and executed. But the habit of smoking spread rapidly all over the world. The psychological pleasures derived proved much more powerful than religous, moral, and legal persuasions. As in the case of the prohibition experiment in the United States, repressive measures seem to have aroused a spirit of popular rebellion and helped to increase the use of tobacco. If we consider all the pleasure and advatnages provided, in a most democratic and international fashion, by this little white paper roll, we shall understand why it is difficult to destroy its power by means of warnings, threats, or preachings. This pleasure miracle has so much to offer that we can safely predict the cigarette is here to stay. Our psychological analysis is not intended as a eulogy of the habit of smoking, but rather as an objective report on why people smoke Cigarettes. Perhaps this will seem more convincing if we reveal a personal secret: We ourselves do not smoke at all. We may be missing a great deal.

 

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